Industry: Wedding & Event Planning
Tools Used: Adobe Creative Cloud (InDesign/Illustrator)
Project Type: Event Flyer | Print & Digital Marketing

As the lead Digital Marketing Strategist for Amy Frances Affairs, I created this official event flyer to promote The Best Wedding Ever! Showcase, hosted at the Best Western Plus Hotel & Conference Center in Baltimore, MD. The event ultimately sold out, drawing engaged couples, vendors, and industry professionals from across the region.

Key Contributions:

• Creative Design & Visual Identity – Designed the official flyer to reflect the upscale, modern tone of the showcase while incorporating essential event details and sponsor recognition.

• Marketing Strategy – Led the planning and execution of a multi-platform social media campaign, including teaser posts, countdowns, vendor spotlights, and targeted ad campaigns.

• Results-Driven Execution – Supported event sell-out through cohesive branding, clear messaging, and consistent engagement across digital channels.

This flyer served as a core asset in the event’s promotional toolkit and was shared across email blasts, social media, and vendor marketing materials to drive attendance and visibility.